Web site navigation is about more than how cool or stylish your menus look. Web site navigation is about creating clear and obvious routes for your site’s visitors to get from one page to another. I was recently working with a crafter on upgrading her website. Her husband was her webmaster and while his skills…
Category: SEO for Arts & Crafts Websites, Shops & Blogs
Search Engine Optimization, SEO for short, is one of the hottest topics among webmasters. It seems everyone has an opinion. Problem is that there’s very few facts. And, just when everyone thinks they know something, the search engines, primarily Google, change the rules again.
When it comes to arts and crafts-related websites, SEO is one of the areas that many crafters are simply getting wrong. Well, maybe not wrong per se, but they are certainly missing the opportunities effective SEO can bring. Along with the other sections of Crafting on the Web, the SEO section of Blog About Crafts contains information designed for creative folks trying to sell their handmade items online. The articles are written in such a way that hopefully anyone can understand them. There may be some things that get a bit technical and if you have any trouble understanding something, please leave a comment so that others with the same question may benefit. If you don’t want to publicly leave a question, feel free to drop me a line via the Contact Us page.
If you have a shop on a site like Etsy or Artfile, you do have fewer SEO options than if you were running your own website. But, there’s plenty of things you can do to help your shop rank better in the search engines.